LOKKER Unveils new Web Privacy Risk Score™ to Help Organizations Measure and Mitigate Online Privacy Threats
LOKKER’s Web Privacy Risk Score is a first-of-its-kind measure that quantifies a company’s potential risk of privacy violations pertaining to the collection and sharing of customers’ online information.
Federal Trade Commission Outlines How Pixel Tracking Can Share Sensitive Health Data after Recent Regulatory Actions
In recent months, the Federal Trade Commission has taken action against two digital health platforms; GoodRx and BetterHelp. Both actions responded to the misuse of hidden pixels sharing sensitive health data from their websites without their visitors’ consent.
Online Data Privacy Report – March 2023
Our report dives into our web privacy research results and further outlines actions that companies and insurance agencies need to take to protect themselves in an evolving web privacy ecosystem.
LOKKER research featured in “Consumer Data Bonanza Over Cyber Weekend”
Research and insights from LOKKER’s 2022 Holiday Shopping Data Privacy Report were the basis for the article in Multichannel Merchant. The report looked at the top 100 e-commerce websites from Thanksgiving to Cyber Monday to see how many trackers were present, tracking visitors behavior and collecting their data. LOKKER Chief Commercial Officer, Jeremy Barnett, also […]
LOKKER mentioned in “Clinic Reports Tracking Pixel Breach Involving 3rd Party”
BayCare Clinic in Wisconsin reported a data breach to the U.S. Department of Health and Human services as a result of patient data being exposed from the use of online tracking pixels. This article featured in HealthCare Info Security referenced LOKKER’s study of pixels and trackers in the healthcare industry, and our findings that more than 2,500 healthcare provider websites use these tools.
2022 Holiday Shopping Data Privacy Report
LOKKER conducted a study of the Top 100 e-commerce sites in the U.S. to determine how they used trackers, pixels, and cookies to collect, analyze, share, sell, and resell our personal information. The takeaway: shoppers unknowingly shared their personal data through a variety of web tracking technologies this holiday season.
Research: LOKKER’s Analysis of the Top 100 U.S. E-commerce Websites Finds Significant Data Privacy Risks for Consumers During the 2022 Holiday Season
LOKKER evaluated the top 100 e-commerce sites in the U.S., from Thanksgiving through Cyber Monday, examining how consumer data was collected, shared and sold during the peak 2022 holiday shopping days.
LOKKER Announces Advisory Board of Nationally Recognized Cybersecurity and Data Privacy Leaders
Former U.S. Secret Service Chief of Staff, Homeland Security Senior Counsel, and Attorney General of Vermont Bring a Wealth of Experience in Cybersecurity and Data Privacy Issues
Where is your website visitors’ data really going?
In this article for Security magazine, LOKKER CEO Ian Cohen explores, where website data is going and the risks that sharing it poses to consumers and companies alike.
Blocking Cookies is Insufficient
Despite the time and effort firms have spent implementing cookie consent notifications, these aren’t doing enough to protect businesses or their consumers from the recent wave of privacy lawsuits and regulatory fines, which are increasing in number and quantity.
